Clif Bar : TreeHugger

Normally I find it hard to get excited about energy bars. But this one has me enthralled. 70% organic ingredients. Display boxes 100% recycled, with 50% post consumer content. Office and bakeries powered by wind energy offset credits. (Last year they offset 5.5M ton of CO2 emissions, helping fund the first native American owned windfarm). Plant trees to offset their staff’s daily commute. Pay staff to volunteer time to projects, like Habitat for Humanity, to the equivalent of one extra full time staff member, annually. And offer promo T-shirts in organic cotton too. Reckon my energy bar purchasing decisions have been made. Except, that is, for figuring out which one of the 16 flavours tastes the best. ::Clif Bar [by WM]