2010 Eco-Fashion Forecast

Bahar Shahpar spring 2010 collection at the GreenShows. Credit: Meaghan O'Neill
Fashion is the business of forecasting, and as we embark on a new decade there is a lot of hope for the future of green fashion. But just what will 2010 look like in the world of eco-fashion? Designers, artists, industry movers and shakers, and others take on the big question--with fingers crossed--for this year, Ecouterre reports:
Model, Activist, and Author Summer Rayne Oakes, discusses how the economy challenges sustainable design, below.
As our economy continues to suck air and flop spasmodically like a marooned fish, schools of sustainable designers will figure out ways to forge ahead, albeit in a new sliver of light. The economic situation unquestionably challenges sustainable design: It tests the elasticity of the independent designers who have paved the path over conventional design philosophies; it dampens enthusiasm of larger brands who have launched or sought to launch eco-collections; and it provides hurdles for aspiring newbies hoping to enter the market.
Such challenges will only reinforce a new, more-refined face of sustainable style. It'll be a mature approach to design--and one that brings to light efficiency, vertically sourced designs, tighter collections, and zero-waste philosophies.
More eco-fashion hopes from TreeHugger's Emma Grady, Eco-Chick's Starre Vartan, Textile Artist Abigail Doan, Olsenhaus' Elizabeth Olsen, Designer Deborah Lindquist, and others in 16 Eco-Fashion Predictions for 2010 on Ecouterre.
Bahar Shahpar tells Ecouterre her hopes for 2010, below.
As we embark upon a new decade-birthing year, there are three fashion wishes I'm crossing my fingers for: First, that more brands embrace sustainable production methods and focus on beautiful, timeless styles instead of trend-based fast fashion; second, that we continue to see more of the more daring, experimental styles made popular during the it's-all-gone-to-shit-might-as-well-have-fun-with-it recession era.
More from John Patrick Organic, Liz Wasserman of Popomomo, Leanne Mai-ky Hilgart of Vaute Couture, Angelina Rennell of Lina Rennell, and others in 10 Green Designers Share their New Year Wishes on Ecouterre.
For more green fashion news, check out our feature:












