US Wind Industry Follows "Starbucks Rule" For Turbine Siting
World's largest, 781.5 megawatt wind farm, located in West Texas USA. Video credit:Sunday Morning Show
Business Week reports that the best way to expedite wind farm construction in the USA is to bypass the gale forces of "not in my back yard" local opposition. The industry's rule-of-thumb for averting NIMBY totally is to propose no project locations closer than 30 miles to the nearest Starbucks.
Over lunch with the top execs of Suzlon Energy, Andris Cukurs, CEO of the multinational's U.S. subsidiary, brought up Starbucks. Turns out there's something called the Starbucks Rule when it comes to siting wind farms. He said Suzlon and its rivals plot where Starbucks are in the general area and then make sure their project is at least 30 miles away. Any closer and there'd be too many NIMBYs who'd object to having their views spoiled by a cluster of 265-foot-tall wind towers.
How many wealthy exurban communities will be begging for a Starbucks to stay open just to keep the turbines at bay?
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