Sustainable Brands '07 Conference: In New Orleans
Here's another great example of US corporate engagement with sustainability. Logos are from some of the leaders. Lets hope the conference creates a great many more followers.
"The countdown to Sustainable Brands ’07 continues, as more and more big brands and new green brands alike make plans to gather in New Orleans September 26-28 to support the rebuilding of New Orleans, honor the reality of corporate contribution to climate change and discuss rapidly emerging best practices associated with turning environmental and social responsibility into a new driver of brand value.""Dozens of corporate brands like AMD, Bosch and Siemen’s Home Appliances, Clorox, Nestle/Purina, IDEO, and Behr Paints are joining PR/Brand/Creative agencies and media companies like Leo Burnette, Celery Design and BBMG to learn from a stellar line up of presenters at SB07. Nearly three-dozen of the most experienced leaders in making sustainability pay are set to share their experience with the growing audience assembling for this landmark conference. Rand Waddoups, Sr. Corporate Director Strategy and Sustainability, Wal-Mart and Act Now EVP, Judah Schiller, whose sustainable collaborations are featured in this month’s issue of Fast Company, are just two. For up to the minute details on the event, visit this link."
The conference site was of course chosen in part to support the restoration NOLA economy. Participants are encouraged to stay on afterwards to volunteer with Habitat for Humanity on a home rebuilding project.
Online registration is here.