Kermit the Frog and Escape Hybrid: Match Made in Heaven?
It's not easy being green, and perhaps no one knows this better than Kermit the Frog. Perhaps that's why he's shilling for the Ford Escape Hybrid during this week's Super Bowl. Ford has picked Kermit to promote their bastion of green-ness in a spot that will cost a reported $2.5 million for 30 seconds, money Ford hopes will be well spent in painting its entire brand, non-hybrids included, as a choice for environmentally conscious buyers to one of the biggest television audiences ever. After announcing big layoffs last week, we figure they need all the positive press they can get. Jalopnik already beat us to the punch on the Ford Expedition-Miss Piggy joke, so we'll just leave it at that. via ::Jalopnik, ::Superbowl Ads: Ford Escape Hybrid & Toyota Camry Hybrid