Jacob Gordon
Jacob Gordon started writing for TreeHugger in 2005 and is currently the host and creator of TreeHugger Radio. He’s gone to Japan, Sweden, Brazil and beyond writing about cars for MSN Autos, and has contributed to Dwell, GOOD, and other publications made out of paper. Before winding up in journalism, Jacob worked for American Apparel, modeling, copywriting, and eventually managing environmental programs for the largest garment factory in the US. Jacob was born in Boston, studied at Bard College, and has lived in Los Angeles, Nashville, and now Brooklyn. He’s a lazy cook, a flexitarian (mostly veggies but he’ll gladly finish that Reuben for you), a steel guitar player, and occasional tai chi teacher. Jacob is also the founder of Nemonics Media, an Internet startup dedicated to making reading more social.
Latest Stories from Jacob Gordon - Page 8
-
Pop!Tech Pop Quiz: Chris Page of Yahoo! (Video)
How do you respond to nuanced questions of nuclear power, clean coal, and Obama's climate policy when you can only defend yourself with Yes, No, or Maybe? You do your best, that's how. We cornered Chris Page, Yahoo!'s Director of Energy and Climate,
-
Pop!Tech Pop Quiz: Nathaniel Whittemore (Video)
Nathaniel Whittemore is self-described as the type of guy who has a Twitter account for his dog. In his case, this is one of those strange symptoms of being deeply plugged in (not daft). Nathaniel edits a media portal on Change.org and co-founded
-
Pop!Tech Pop Quiz: Lina Srivastava (Video)
Finding brilliant engaged people at the Pop!Tech conference is easier than shooting fish in a barrel (even if you're a weekday vegetarian). Case in point, we interrogated Lina Srivastava, a New York-based consultant who currently serves as the social
-
Pop!Tech Pop Quiz: Tom Darden of Make it Right (Video)
Tom Darden steers Make it Right, the green building non-profit that Brad Pitt sparked after Hurricane Katrina. The mission: to bring 150 sustainable (and storm resistant) homes to the Lower Ninth Ward of New Orleans. We pinned down Darden, Make it
-
Pop!Tech Pop Quiz: Emily Pilloton of Project H Design (Video)
Each year a small horde of scary-smart people assemble in quaint Camden, Maine for the Pop!Tech conference. We cornered some of these worldly and verbose savants and administered a special kind of torture: answer big questions with Yes, No, or Maybe. We
-
Gloria Reuben on the Dirty Lie of Clean Coal
When people describe their first time seeing mountaintop removal coal mining, the response is invariably the same: dropped jaws and sunken hearts. Along with her prolific work in film and television (ER, Raising the Bar), Gloria Reuben is a tireless
-
Give Your Utility Light the LED Upgrade it Deserves
Milwaukee, maker of a wide range of (red and black) power tools, has begun selling an LED upgrade kit that fits many of its jobsite lighting products and "most other major power tool work lights." By popping out the old incandescent bulb and replacing
-
Local Motors: Crowdsourcing the American Car
Image: Local Motors Here's how it works: designers submit their concepts online, the community votes, then Local Motors works with the winners to bring these cars to life. This process, says founder Jay Rogers, has more in common with the way Mozilla
-
ReBurbia Winner Reimagines McMansions as Suburban Living Machines
Image: ReBurbia When Ken Eklund created his alternate reality game World Without Oil, one of the emergent themes of the "historical pre-enactment" was that the suburbs became ghost towns. As populations ballooned and fuel prices surged, the distant burbs
-
How to Make Nano Solar Cells from Powdered Donuts (Video)
It's friday and we know you need something to keep you busy for the weekend, so here's the perfect thing. As the efficiency (and business case) for nano-based solar technology continues to ascend, isn't time you got in the game? Don't worry, it's not as
-
Outspoken Carbon Monitoring: Zerofootprint's RFID TalkingPlugs
The CEO of Zerofootprint, Ron Dembo, is a man who has often written and been written about on TreeHugger. Now it looks like this outspoken man is ready to let the world's power plugs start speaking for themselves. Zerofootprint, his energy and carbon
-
Dell Ships Netbooks in Bamboo Packaging
Image: Dell Competition to be and look green in the personal computing industry is reaching a fever pitch. Debates rage over which companies are raising the bar and which are baiting and switching. Packaging, to be sure, is a big piece of the puzzle.
-
Stunning Reclaimed Furniture with Deep Southern Roots
Furniture made from reclaimed wood, whether it be from the wild or from a collapsing warehouse, expresses the human and natural history of the region it was plucked from. Last week I wrote about Urban Woods, an LA-based furniture shop whose materials
-
Jerome Ringo, President of the Apollo Alliance
A healthy and high-tech green collar economy has been a great promise of the Obama administration. On the front lines of the fight to create green jobs and spur the economy is the Apollo Alliance, an amalgam of labor, business, and environmental groups.
-
Ford Adds Wheat Straw to the 2010 Flex
Even in the early heydays, Henry Ford was fond of using plants like hemp and straw to reinforce plastic components for his cars. Now bioplastics are back and turning up in cell phones, forks, and more. Ford Motors started trying out soy-based seat foam
-
Harnessing Bacteria to Grow Custom Packaging
Some things have no business being packed up and shipped at all, like software serial numbers. But until we learn to teleport fragile objects, we're going to have to protect them for the journey. This ambitious concept called Bacs harnesses the
-
People's Design Award Bestowed on the Trek Lime
When Trek unveiled the Lime back in 2007, the mission was to bring delightful, non-threatening biking to grown-ups. Some nice validation came last week when the Lime won the 2009 People's Design Award, a subcategory of the prominent National Design
-
Artful Reclaimed Furnishings from Urban Woods
Since the leveling of forests is linked to everything from sneakers to burgers to biofuels, it's refreshing to find a furniture shop souring all of its timber from reclaimed sources. Urban Woods hand makes all its pieces in Los Angeles from wood that
